Fully Developed Wordpress Realtor Websites
Your WordPress real estate website mostly depends on search engines for the traffic it gets, and a search engine depends on its search bots (or spiders) for the content it indexes from a website. Furthermore, search engine bots depend on the SE [Read more...]
Watch a video about the importance of the long tail at this link.
All of us want to rank high in the search engine results pages (SERPS) for big keyword phrases. However, REALTORS will limit their keyword reach to a handful of obvious phrases, i.e. “Los Angeles Real Estate, Minneapolis homes” etc. Why rank for only a handful of keyword phrases when you can rank for hundreds or thousands of terms that people will really use to find your site? [Read more...]
Most real estate websites are designed for the sole purpose of attracting only the REALTORS who will buy the sites; they do little to garner favor with search engines. If the search engines won’t find those sites, potential customers won’t either! Put your site on a platform used by Fortune 500 companies. [Read more...]
Do you think Fortune 500 companies use template and frame sites that are used by most real estate website development companies like Z57 and Advanced Acces? Not very likely! They know that template sites are loaded with clunky code and are very difficult to optimize for search engine performance. [Read more...]
How long should a blog post be? Is bigger really better? Yes. No. Do you think I frequently give self-contradictory advice?
Yes. No. Maybe. [Read more...]
“The problem with your business is that everyone tells you something different.”
- Yoda (or someone like him.)
Google can’t tell what a photo is about unless you tell it what it is about. On your WordPress 2.5, there are fields like “title” (for the PHOTO, not the page) and “caption” (alt tag). [Read more...]
Most of us think of “spam” as all of those unwanted emails from casinos, porn, or drug sellers that fill up our mailbox. Actually, “spam” is a catch-all phrase that includes any kind of junk on the internet, including garbage webpage content and “black hat seo” schemes. Webmasters do plenty of it. Why? [Read more...]
You don’t have to be a genius to know that your home page is your most important page. In spite of all of the wonderful content you include in your interior pages, most often your home page will be the page to rank in the search engines for keywords that are important to you.
If you are using a static page for your home page, here are a few good ideas to follow:
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